What You Can Learn From Don Ressler And His Journey In Entrepreneurship

Posted in Business Growth on Oct 11, 2016

Don Ressler is a businessman whose past achievements speak success and reveal the dedication he has had while pushing his ideas to become realities. He is among few professionals whose businesses have emerged successful and strong in the face of challenges. For more than one decade, Don Ressler has remained strong in the businesses he established and his influence in the world of entrepreneurship has remained unrivalled.

One of the ideas that brought motivation to his life is the establishment of FitnessHeaven.com, which was a success in every way. The startup offered fitness products and its success pushed him to trust his creativity and invest in it. To raise funds to pursue other ideas, Don Ressler sold FitnessHeaven.com to Intermix Media. While drafting the way forward, he came across Adam Goldenberg, who happened to be on a similar mission as him and they joined to form a strong partnership.

With additional energy and support form Adam, Don Ressler was confident they would achieve their goals in time and this saw the duo launch Alena Media after a short while. Alena specialized in marketing and within one year, the company had earned millions in revenue. This further assured Don Ressler that their mission was moving and they decided to start a new business that could allow them to operate globally.

The birth of Intelligent Beauty
Having capital and prior experience was enough for the duo to proceed and try their luck in more demanding challenges on Forbes. They took some time brainstorming and the next step they made included the launch of Intelligent Beauty, a company that has been stocking beauty products and fitness tools. Intelligent Beauty has been performing well and has earned millions in revenue for almost one decade since establishment in 2008.

About JustFab
JustFab, an established online subscriptions retail, was launched in 2010 and has seen tremendous growth over the years. The company offers beauty products in different categories and since inception, the management has strived to ensure it grows and becomes one of the best performing companies in the European markets on LinkedIn

To make this possible, they sought funding in several rounds which includes $33 million received from Matrix. JustFab has also invested in the acquisition of other businesses like FabKids, which is an online subscription retail that stocks kids’ fashion. In 2014, Don Ressler and Adam took part in the establishment of Fabletics, a sportswear store that operates like JustFab.

Further Reading: http://www.latimes.com/fashion/alltherage/la-ar-justfab-wants-to-be-the-next-hm-20150402-story.html

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